Importance of Creative Freedom in Design

Importance of Creative Freedom in Design

Giving creative freedom to a graphic designer is the equivalent of giving a weight watcher a doughnut… ‘IT’S AMAZING..!!’ I know this from experience as for a while I myself was held back from this freedom and had the beautiful role of pushing pixels, yes… I was a ‘pixel pusher‘ 🙁 …for those who don’t know what a pixel pusher is, it has the same connotation as a ‘pencil pusher’ in an office environment. Basically doing monogamous, boring jobs that have no real thought process attached. Luckily now I’m not a ‘pixel pusher’ anymore… THANK GOD…! I am enjoying graphic design again, while also remembering why I love it and that is all down to having this new found creative freedom.

Artists of every kind need Creative Freedom

You have to remember graphic designers are graphical artists, the majority of graphic designers complete their studies in an art & design college, so we are highly creative people at heart who…well…like creating. Artists’ need freedom to experiment and create unique pieces of work that stand out from the rest and are rememberable. Without creative freedom innovation is not possible, making new designs and new movements will never occur. Look at all the artists’ throughout history, the ones we all know and can spot the work of a mile away. They are the ones that broke away from the norm and had that freedom, freedom to experiment. Take Picasso as an example, if he didn’t have any creative freedom and just painted like everyone else, he wouldn’t be as famous and we probably wouldn’t still be talking, and learning about him today. Having creative freedom gives creative license. This is great for designers as just like Picasso, they can put their own individual stamp onto things giving them their own individual style and identities. But also, having creative freedom as a designer doesn’t mean we can just

Picasso as an example of Creative Freedom

If Picasso didn’t have any creative freedom and just painted like everyone else, he wouldn’t be as famous and we probably wouldn’t still be talking, and learning about him today. Having creative freedom gives creative license. This is great for designers as just like Picasso, they can put their own individual stamp onto things giving them their own individual style and identities. But also, having creative freedom as a designer doesn’t mean we can just willy nilly and do whatever we want. Designers can never lose themselves in their creative freedom and styles because at the end of the day we are visual communicators, we have to communicate with viewers as intended messages have to be received by the audience and clients.

Creative Freedom = Better Graphic Designers

Long story short, graphic designers work best when they have creative freedom. Every graphic designer loves what they do, and if rules and regulations prevent them from doing what they do, then they can’t really love it. When graphic designers have no restraints the results of the work they deliver can be outstanding, as they are able to work to their potential. Which can have surprising results for each party involved. We have to remember graphic designers are artists’ and should never be held back. Moral of this post… A happy designer is a brilliant designer 🙂

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